great_peopleRetaining your twitter followers is not as easy as it seems. The reason is that people do not understand that twitter is not a market place. It is a place to share your ideas and network. This means that you have to provide value for your following or they will start to unfollow you. If you are not familiar with twitter read my beginner guide to twitter to get started.

I follow back practically 95% people that follow me. Some people say that it is not a good policy, but I disagree. Following people back is a way to show appreciation for the people that took time to follow you. Anyway, here are my concepts on how to get twitter followers to stick.

Tweet For Value

When you tweet, your message must be interesting for your followers. It can either be funny or in someway related to your niche. If you are using twitter the right way, then most of your followers will be targeted. These targeted people are normally looking for targeted tweets. Always think that would your followers want to read this, and you will be well off.

Tweet also some of the popular stuff that is around. These tweets have normally pretty good content and most people love them.

Tweet Regularly

Do your tweeting regularly. I would suggest to tweet at least once every day. If you tweet only once a week, some more active tweeters may decide to unfollow you. This is especially true now that there are tools that can automate the process of removing inactive tweeters.

ReTweet Stuff from your Followers

Many of the people that follow you also make valuable tweets. By tweeting the stuff that your active followers have tweeted, you show them appreciation. This only applies when your follower is a more Joe Average, than a mega tweeter.

Do not Overly Advertise

When you use twitter, you can and should tweet your own posts. It is a way to notify your following that you have new stuff available. This does not mean, that you should tweet the new post 10 times every day. If you continuously tweet only your own posts, then people will get tired and unfollow you.You can retweet your posts again, but do not over do it. As a rule I would not tweet more than two of my own posts per day.

Conclusion

Twitter is a place to network. It is not a place to spam. Always keep in mind, that will your followers like your tweets and everything will go just fine.

All comments are welcome. What do you do to make your followers stick?